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AI automation isn't for every business at every stage. Some companies try to force it too early and waste money. Others wait too long and fall behind. So how do you know if your business is ready?
After working with businesses across industries on their AI strategy, we've identified five clear signals. If you're nodding along to three or more of these, it's time to start.
Every business has them — the tasks nobody wants to do but somebody has to. Data entry. Report compilation. Email triage. Invoice processing. Appointment scheduling.
If the task follows a predictable pattern (same inputs, same steps, same output), AI can probably handle it. The more a task makes your team groan, the better candidate it is for automation.
What to do: List every repetitive task in your business. Rank them by frequency and time spent. The top 3 are your automation candidates.
This is one of the most common — and most fixable — problems we see. Someone takes data from a CRM and puts it into a spreadsheet. Someone copies form submissions into a project management tool. Someone re-types invoice details into accounting software.
Every time a human manually moves data between systems, that's automation waiting to happen. Tools like Zapier and Make can connect hundreds of apps, and adding an AI step in the middle can clean, categorize, or enrich the data automatically.
What to do: Track every instance of manual data transfer for one week. You'll be surprised how much time it adds up to.
Practical, no-hype AI improvements you can implement today. Get the guide plus a short email series with more insights.
If your team spends a significant chunk of the day on email, Slack, or customer support tickets, AI can help in several ways:
You don't need to fully automate communication — even generating first drafts that a human reviews and sends can cut the time in half.
What to do: Track how much time your team spends on communication-related tasks this week. If it's more than 25% of anyone's time, there's an opportunity.
Client reports. Project updates. Proposals. SOWs. Status emails. If anyone on your team regularly creates documents that follow a similar structure, AI can generate first drafts in seconds.
The key word is "first draft" — you still review and personalize. But going from a 90%-done draft to a finished product is dramatically faster than starting from scratch.
What to do: Identify your most repetitive document type. Create a template with sections, tone guidelines, and example text. Feed it to ChatGPT or Claude with that week's data and see what comes out.
Here's a subtle one: many businesses have useful data scattered across tools but never analyze it because pulling it together is too painful.
AI can aggregate data from multiple sources, spot patterns, and generate insights that would take a human hours or days to produce. If you're making gut decisions because the data is "too hard to pull together," that's a sign.
What to do: Identify one business decision you make regularly that could be better informed by data. What data would help? Where does it live? That's your AI analytics opportunity.
If three or more of these signs resonated, you're ready. The question is where to start.
Option 1: Start small. Pick the single easiest win from the list above and implement it this week. Our free guide, 5 AI Quick Wins Any Business Can Ship This Week, walks you through exactly how.
Option 2: Get a complete picture. Our AI Readiness Audit maps all of your workflows, scores every AI opportunity, and gives you a prioritized roadmap. Two weeks, $2,500, and you'll know exactly what to do.
Either way, the worst thing you can do is nothing. AI automation is compounding — the businesses that start now will be dramatically more efficient a year from now than the ones who keep waiting.
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